Zanussi Central Vacuum

Zanussi Central Vacuums are produced by Electrolux, the world’s leading manufacturer and marketer of built-in central vacuum systems. Zanussi, an international brand, has distributors in over twelve countries.

Needs

Electrolux strives to make products to simplify living, the Zanussi site needed to communicate this focus and showcase the design of the product. The site had to offer product information for consumers and a dealer locator. Dealers required a secure area to download PDF's and other resources. The site's design would have to be easily replicated by international divisions to accommodate multiple languages.

Process

Spinutech worked with Electrolux to collect photos and build a design appropriate for the brand and reinforce the tagline "Get Living!" Spinutech developed a design to accommodate the content, provide a site easy to update and easy to replicate for their international divisions.

Results

Zanussi Central Vacuums now has a dynamic site that reflects the design of the product and simplified easier living. Zanussi's site supplies product information for customers and provides resources and greater viability for dealers. The Zanussi Central Vacuums website has received positive attention for both Electrolux and Spinutech when in 2009 the site won a Gold Addy Award.

 

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