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PSAV Callout


PSAV is a global organization that supports more than 1,000 meeting and event planners each day through its network of 1,500+ hotel, resort, convention center, and sports/entertainment venue partners. It has provided event technology, solutions, and event production services since 1937.

  • Design Research
  • Digital Strategy
  • Responsive Web Design
  • Content Management System
  • Location Finder
  • Bandwidth Calculator
  • Custom Development

Design Research

Spinutech worked with PSAV to understand their customers and to develop a digital strategy that appropriately positioned the organization within the meeting and event planning industry. We conducted extensive interviews with stakeholders and users and moved quickly to launch a minimum viable product (MVP) website that consolidated a previously fragmented online presence.

New Website

Along with a new visual design, we implemented our web-based content management system and updated several key online tools including PSAV's popular bandwidth calculator, rigging request form, and most recently a sophisticated location finder. We continue to work with PSAV to redesign their internal intranet (used by 9,000+ team members) and enhance and optimize their website.

Digital Strategy

Once we launched PSAV's new website we began supporting it with paid search, search engine optimization, and social media. We continue to work closely with PSAV's digital marketing team to drive quality traffic to their website, optimize lead generation, and create an online presence that aligns with the organization's dominant position in its industry.

PSAV Work Example

PSAV Work Example