About Lost Island
The Lost Island Waterpark has been in operation since 2001, offering an oasis in the Midwest where visitors can escape to an island-like retreat for great fun in the summertime. For five consecutive years, Lost Island has been named to USA Today’s Top 10 Outdoor Waterparks in the U.S., ranking 2nd nationally as recently as 2022. Lost Island Adventure Golf, Lost Island Go-Karts, and Lost Island KOA Kampground are located on properties adjacent to the waterpark, providing visitors a variety of activities to share with friends and family.
Lost Island first partnered with Spinutech to launch a new website back in 2010 before collaborating again on a redesign in 2015. They also have ongoing partnership with Spinutech that has seen us lead their paid media and paid social marketing efforts.
In July 2019, Lost Island announced plans to build a themepark featuring multiple attractions in five themed lands. Construction on the new themepark broke ground in August 2019. Ahead of a planned opening in June 2022, Lost Island approached Spinutech about updating their website to showcase the themepark and all that Lost Island has to offer.
In addition to promoting the attractions of the new themepark, the redesigned website needed to provide a better user experience, make the “island” theme more prevalent in the design, and include a new section of the site where blog content could be housed.