Countdown to GA4: Are You Ready?
Published by Spinutech on May 31, 2023
Your team probably has the date circled on the calendar: July 1, 2023. That’s when Universal Analytics will be retired and Google Analytics (GA4) will become the law of the land. Designed to be future-proof and provide business owners and their marketing partners with a web analytics tool that can survive in a world without cookies, GA4 represents the most dramatic platform update since Google first launched Google Analytics in 2005.
But how prepared is your team for GA4? Because there is a difference between being aware of what’s coming and being prepared for what’s coming.
The clock hasn’t struck midnight yet, so you’re not out of time yet. If your team has been procrastinating, our webinar is the perfect opportunity to get a handle on the fundamental changes to Google Analytics and how they will impact your business.