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The New Rules of Discovery

Executive Workshop & Networking Event

Search isn’t disappearing—it’s fragmenting.

But the real conversations about what to do next aren’t happening on webinars. They’re happening in rooms with other marketing leaders navigating the same shift.

This is that room.

Join Basis Technologies and Spinutech for an in-person workshop and peer discussion on what’s changing, what’s at risk, and how brands are adapting.

Walk away with a clear framework—and actionable steps—to evolve your strategy for the next era of discovery.

Invite-only event. Spots are limited.

 

What to expect

Event Agenda

Join us at Basis HQ in Chicago for an afternoon of candid conversation, expert perspective, and peer connection.

Agenda:

1:30 PM — Arrival + Networking

  • Caffeination Station & Light Bites

1:45 PM — Workshop + Panel Discussion

  • Live, moderated discussion
  • Audience Q&A throughout
  • Real examples and practical takeaways

3:45 PM – Wrap Up and Depart for Happy Hour
4:30 PM — Hosted Happy Hour at Flight Club

  • Drinks & Appetizers Provided

Locations:
Workshop: 11 E Madison Street, 6th Floor, Chicago
Happy Hour: 111 W Wacker Drive, Chicago

 

Shaking hands at an event

Different by Design

Why This Isn’t Another Webinar

Every marketing dollar counts — and we’ll help you make sure it’s working as hard as it should. Book a free 20-minute strategy consult with our team to identify opportunities to improve performance and drive more rentals. No fluff, no sales pitch — just honest insight from experts who get your industry.

You can read about this shift anywhere. But here’s what you can’t get on another webinar:

  • Open dialogue on what’s actually working (and what’s not)
  • The ability to pressure-test your strategy in real time
  • Direct access to experts across paid, organic, and discovery channels
  • Meaningful conversation with peers facing the same challenges

Experts in the Room

Meet Your Hosts

Spinutech
Spinutech is a performance-driven digital marketing and web agency focused on helping brands win visibility across complex, fragmented discovery ecosystems. With deep expertise in SEO, content strategy, and multi-location marketing, Spinutech builds scalable systems that connect search, site experience, and conversion—turning visibility into measurable growth.

Basis Technologies
Basis Technologies is a global leader in programmatic, search, and social media activation. Its platform empowers marketers to plan, execute, and optimize media investments with precision and scale. Basis helps brands reach the right audiences across channels—bringing efficiency, transparency, and performance to modern media strategies. 

As Spinutech’s programmatic platform partner, Basis powers the media execution behind the strategies we’ll discuss—giving you a clear view into how modern paid, organic, and AI-driven discovery actually work together in practice.

 

The landscape is shifting. The advantage goes to those in the room.