Role Overview

The VP of Growth will direct the commercial strategy, focusing on securing high-value enterprise accounts while professionalizing our sales delivery. You will be responsible for modernizing our sales funnel using AI-driven operations and ensuring our sales team is trained to sell complex, productized agency solutions.

Core Responsibilities

Sales Funnel Automation & Management:

• Pipeline Orchestration: Direct the end-to-end management of the sales funnel, from lead capture to closed-won, ensuring zero leakage and high velocity.
• AI-Enabled Operations: Oversee the implementation of AI tools and “Agents” within the funnel to automate lead qualification, prospecting, and follow-up sequences.
• Data-Driven Decisions: Use funnel analytics to identify bottlenecks and optimize conversion rates across every stage of the buyer journey.

Marketing-to-Sales Delivery & Training

• The “Bridge” Ownership: Align marketing outputs with sales requirements, ensuring the sales team is equipped with the right insights, collateral, and warm handoffs.
• Sales Professionalization: Lead the training and mentorship of the sales organization, focusing on consultative, C-suite selling and enterprise accounts.
• Delivery Excellence: Ensure the sales process mirrors the high-quality delivery Spinutech is known for, creating a seamless transition from prospect to client success.

Enterprise Revenue Architecture

• ICP Strategy: Enforce a strict focus on our Ideal Customer Profile (ICP), targeting accounts that align with our high-margin, recurring revenue goals.
• Account-Based Marketing (ABM): Partner with the marketing team to execute high-touch ABM strategies for seven-figure enterprise opportunities.
• Quality of Revenue: Prioritize multi-year contracts and productized retainers over one-off, low-margin projects.

Leadership & Value Engineering

• EBITDA Alignment: Collaborate with the CEO and Finance to ensure all growth initiatives support our target growth for the year and over time.
• Market Authority: Act as a face of the brand at industry events, leveraging our brand positioning and client success as a key commercial differentiator.

Candidate Profile

• Commercial Leader: 10+ years of experience in sales or growth leadership, ideally within an agency or tech-enabled services environment.
• Automation Mindset: Proficient in directing the use of CRM (HubSpot/Salesforce) and AI-driven sales tools to drive operational scale.
• Master Trainer: Proven ability to build and mentor sales teams to handle complex, consultative enterprise deals.
• Strategic GTM Expert: Experience launching and scaling new GTM efforts in a shifting market landscape.

Compensation & Incentives (Regional Calibration)

• Base Salary: Commensurate with experience and primary work location.
• Variable Pay: Performance bonus linked to revenue growth and pipeline efficiency targets; variable pay expected to be 50–100% above base salary.