We create effective websites that consider the user experience.
In the early days of web design, if you wanted both a mobile-friendly and desktop version of your website, you had to write completely different code. With the advent of responsive web design, however, it’s possible to create one site with one code-base and one version of the content that can all “respond” to the screen size of the device it’s displayed on. This seamless experience has come to be expected by users making responsive mobile design the industry standard.
When a desktop version of a website resizes for mobile, all functionality remains, but the content is stacked or reformatted to optimize for viewing on a smaller screen. The user experience is a top consideration as your site sizes down — how much text can fit on their screen? How much scrolling or swiping will a user have to do to find what they’re looking for? We take a strategic approach to responsive web design, one that adheres to industry best practices and is focused on your goals and the user experience.
You want a website that stands out and sets your business apart. Unlike out-of-the-box solutions where the same themes are reused time and again, we create custom websites that have a look and function unique to your brand. We keep your business goals in mind and consider the needs and behavior of your audience to map out a site that provides the right information at the right time, ultimately delivering the best results for you and your audience.
Consider how prevalent smartphones are. There’s probably one next to you or even in your hand at this very moment. The abundance of mobile media consumption and on-the-go searches has led Google to change the way they index websites. Google has shifted to a mobile-first index. That means when Googlebot crawls your site, instead of basing its ranking off of the desktop version it is doing so based on the mobile version of your site.
Mobile Site Speed
Everyone wants a website that loads quickly and with good reason. A site that is slow to load is frustrating to users and crawlers alike — it can hinder them from finding the answers they came looking for or deter them from interacting with your brand. Mobile site speed is so important that Google factors it into their ranking algorithms. We keep site speed top-of-mind when building out websites and perform site speed tests using a number of tools to help ensure that each site is as fast as it can be.