SEARCH ENGINE OPTIMIZATION
SEO Audits
Get to the bottom of why you’re not at the top of search results.
SEO audits are a comprehensive evaluation of your website designed to uncover areas for SEO improvement. Our team takes a magnifying glass to more than 50 aspects of your site, including site structure, crawlability, indexing, and keyword research. The audit's focus varies based on the website type and business vertical, ensuring our findings are relevant and effective.
By assessing both the content and technical elements, an SEO audit provides actionable insights to enhance your site's visibility and performance in search engine results. This tailored approach helps align SEO strategies with the unique needs of different industries and website purposes.
SEO AUDITS EXPLAINED
What to expect from an SEO audit
Spinutech’s SEO audits are in-depth evaluations designed to identify opportunities for improving your website's search engine performance. Our audits focus on several key areas, tailored to the specific business vertical of the site.
SEO Content Audit
SEO content audits determine if the page content is helpful and trustworthy before being sales-focused. It evaluates the tone and relevance of the content to ensure it meets users' needs.
SEO Keyword Audit
SEO keyword audits identify critical business-related keywords that align with the services and solutions offered, ensuring they are effectively integrated into the site's content.
Local SEO Audit
Local SEO audits assess strategies for serving local audiences, such as local taxonomy, local listing citation audits, and location pages.
Technical SEO Audits
Technical SEO audits examine a site's performance, including desktop and mobile SEO platform audits, ensuring optimal speed, crawlability, and indexing.
Tailoring these audits to the specific needs of different industries ensures that the SEO strategies implemented are highly effective and relevant.
WHY AN SEO AUDIT?
Why an SEO audit might be what your site needs
If your website is underperforming, an SEO audit can help diagnose the root cause.
Declining organic traffic or conversions, or both, can indicate underlying SEO issues. If a low percentage of your overall website traffic comes from organic searches, it suggests your site isn't performing well in search results. Relying heavily on paid search advertising to generate leads or sales may also signal a need for better organic strategies. Additionally, if you're unsure where to start with SEO, partnering with an experienced SEO agency can provide the support and direction needed to enhance your site's performance.
SETTING YOUR SEO STRATEGY
SEO audits are a springboard for strategy
An upfront SEO audit is essential for laying the groundwork for your SEO strategy. It identifies all issues and opportunities, ensuring a comprehensive understanding of your site's current performance. Conducting an SEO audit should be the first step in any agency partnership, setting a clear baseline for future improvements. The insights gained from this initial audit help inform and prioritize the SEO project roadmap for the first month and beyond, guiding efforts towards the most impactful areas for boosting organic performance.
SEO Audit FAQs
Frequently Asked Questions
Yes, Spinutech offers SEO audit services to evaluate the organic performance of your website and identify areas of improvement and optimization.
An SEO audit is a detailed analysis of your website's optimization level, identifying areas for improvement in content, structure, and performance to boost search engine rankings.
Conducting an SEO audit typically involves analyzing your website's on-page elements, technical infrastructure, and backlink profile. It can also include reviewing keywords, site speed, mobile-friendliness, and content quality.
A technical SEO audit focuses on the backend elements of your website, such as site architecture, server performance, and coding issues that affect search engine indexing and ranking.
To conduct a technical SEO audit, examine your website's crawlability, indexing, site speed, mobile usability, and security features. Tools like Google Search Console and Ahrefs can assist in this process.
Answer: An SEO audit is essential to identifying and fixing issues that may be impacting your website's search engine performance. Audits help ensure your site is optimized for maximum organic reach, user experience, and competitiveness.
Answer: The cost of an SEO audit varies depending on the depth of the analysis and the size of the website. Reach out to our team to get more information on what an SEO audit looks like for your website.
SEO AUDITS NEAR YOU
Our SEO talent knows no borders
Our clients stretch across the United States. Naturally, so does our team. We have three office locations, but with team members spread across more than 30 states, our pool of talent extends far and wide. You deserve the best talent, so we don’t let borders limit where we find ours.
