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Empowering Women and Redefining Representation

Published by Spinutech on February 12, 2024

Here’s a glimpse of what you’ll learn:

  • Christine Guilfoyle gives a brief overview of her background and career journey
  • What attracted Christine to the advertising industry, and how did she progress within the field?
  • Enhancing career growth and navigating workplace dynamics in remote settings
  • How Christine adapts to the changes emerging from the Gen Z social environment
  • What is SeeHer, and how does its mission benefit women?
  • Christine details her go-to-market strategy, aligning social responsibility for rapid membership growth
  • Sustaining momentum in the “she economy” amid competition and progress
  • Christine reflects on her growth journey and the influencers who shaped her perspective

In this episode…

As the emerging female economy — or "she economy" — continues to gain momentum, sustaining its growth amid competition remains paramount. With shifting consumer trends and evolving market dynamics, businesses must adapt to meet the changing needs of female consumers. How can companies navigate this landscape successfully?

Powerhouse business leader Christine Guilfoyle explains that platforms like SEEHER catalyze change, empower women, transform industries, and drive progress toward an equitable future. When businesses embrace the principles of inclusivity and representation, they contribute to societal advancement and unlock the full potential of the "she economy" for sustainable growth and prosperity. By championing the interests of women and advocating for gender equality, these organizations create an environment for businesses to thrive. Through educational initiatives and industry partnerships, SEEHER equips businesses with the tools and knowledge to engage effectively with female consumers. By aligning with SEEHER's mission, businesses can unlock new opportunities for growth and innovation in the "she economy."

In the latest episode of The Growth Fire Podcast, Christine Guilfoyle, President of SEEHER, engages in a thought-provoking discussion with host Kevin Hourigan. Christine delves into SEEHER’s mission and how it empowers women, shares her journey to the company, and explores strategies for sustaining the "she economy" amid evolving competition and progress.

Sponsor for this episode...

This episode is brought to you by Spinutech. Spinutech is a premium digital growth agency that specializes in revitalizing lead-generation strategies and accelerating online sales for top brands.

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Guest Contact Details

Christine Guilfoyle is the President of SEEHER, a platform committed to enhancing the representation of women and girls in the global marketing and media ecosystem. With a focus on achieving gender equality and fostering business growth, Christine leads initiatives to ensure accurate portrayals of women in media, promoting diversity and inclusion. With experience in leadership roles at prominent media brands, Christine has been recognized by leading publications, including Folio magazine, which named her one of the top women in media. Before joining SEEHER, she served as Senior Advisor to the CEO of, a community empowering women to learn, share, and grow together.